COLLEGE FOOTBALL ON FOX
The pageantry, the traditions, the rivalries - these are the things that make college football great. Putting all of those elements into the voice, visuals and story that Fox needed to tell each week was the goal with this package. I enlisted the help of long time collaborator Ryan Moore and his team at Gretel to deliver a graphic framework, and then shaped the voice with the team at Fox Sports.
Client - Fox Sports
Agency - Internal / Gretel
Design - Gretel
Creative Director - Evan Mathis